We embarked on an exciting project to revamp the FanClash game screen and create a new league system with future growth in mind. This process was heavily user-driven, and we aimed to ensure the best possible experience for players while keeping scalability and innovation at the forefront.
To kick off the redesign, we placed a strong emphasis on understanding how users felt about the current app. We conducted user surveys, interviews, and gathered feedback to identify pain points and opportunities for improvement. By listening to the users, we gained valuable insights into how the app could evolve and better meet their expectations. This information became the foundation of our design process.
With user feedback in hand, we began sketching and brainstorming potential solutions. The early stages of wireframing focused on experimenting with different layouts and functionalities. We went through multiple iterations of wireframes, gradually refining the user experience. Key considerations during this phase included ease of navigation, visibility of essential information, and a more intuitive flow that would enhance player engagement.
After several rounds of revisions and collaboration with stakeholders, we arrived at a final wireframe design. The decision was made to implement a modal that would overlay the leaderboard, with the option to push it down to the bottom of the screen. This feature allowed users to easily access a full, scrollable leaderboard without sacrificing screen real estate. The new design balanced functionality and aesthetics, improving the overall user experience.
As part of the redesign, we introduced a new league system to increase engagement and enhance competition. This system was designed to be flexible and scalable, with a focus on future updates and features. The goal was to make it easy for players to join and compete in leagues while offering a clear, streamlined interface to track their progress. The league system also opened up opportunities for future gamification, such as seasonal rankings and rewards.
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A key highlight of this project was the close collaboration with the CEO and the development team. By working directly with these stakeholders, I gained invaluable insights into how developers view and approach a product. The collaboration fostered a strong alignment between design and development, ensuring that technical feasibility was considered at every step. This hands-on experience also built my confidence in presenting and refining new ideas.
Being part of the FanClash redesign was an incredible learning experience. Not only did it allow me to deepen my understanding of UX design and user-centered development, but it also provided lessons in cross-functional teamwork. Moving forward, I am eager to continue working on FanClash and help further enhance the product. The insights gained from this project will shape my approach to future UX projects, ensuring that user needs, innovation, and collaboration remain at the core of every design.
